LABEL to Offer Groundbreaking 3D Scanner Technology to Enhance Accuracy in Measuring Men's Custom Clothing

NEW YORK, Nov. 19, 2014 — (PRNewswire) — LABEL, the premier men's custom clothing solution offering the best luxury value in today's marketplace, today announced that it will offer Body Labs' 3D body scanning technology to enhance the measuring process of its exclusive line of custom clothing, providing another example of how LABEL adopts the latest innovations in serving the high-end menswear market.

LABEL clients now have the option to use Body Labs' groundbreaking computer vision technology, combined with the personalized service of LABEL's style consultants and tailors, to achieve the highest accuracy in measurements for the Company's custom men's suits and other clothing.

Body Labs' kinetic body scanner will enable LABEL's clients to view a comprehensive 3D rendering of their bodies in various poses and skin measurements. Providing unparalleled precision, Body Labs' scanner is built upon the world's most advanced statistical model of human body shape, motion and pose. This technology also will allow LABEL to recreate 3D renderings based on predicted changes –such as weight gain or loss—eliminating the need for additional scans.

"Our decision to utilize the Body Labs' revolutionary scanning technology uniquely positions LABEL in the marketplace, given its use of innovative technology as a complement to its professional staff of tailors and consultants," said LABEL co-founder and CEO Jeremy Miller. "With this unprecedented combination of technology and human interaction, we can offer our clients the best fit and experience for all of their custom clothing needs.     

"LABEL is an innovative menswear brand and we share a similar vision for the future of retail," said Bill O'Farrell, co-founder and CEO of Body Labs. "The convergence of fashion and technology will enable the mass customization of products and services in a way that has never been done before. We look forward to partnering with LABEL to demonstrate the efficiency and accuracy of Body Labs' technology on men's fashionwear."  


Founded in 2013, LABEL ( is the premiere custom clothing brand that fulfills an unmet need for offering exclusive custom clothing that places a strong emphasis on convenience, style and value. Offering deep expertise, experience and professionalism in serving the high-end men's custom-clothing market, LABEL provides its concierge-type service to more than 1,000 influential and affluent clients across the country, building strong, lasting relationships with Fortune 100 and 500 C-level executives, professional athletes, celebrities and other clients who depend on LABEL as a "one-stop" clothing solution. LABEL has established close relationships with some of the world's most renowned fabric companies, in order to ensure that only the world's finest materials are used to construct the company's clothing. Based in New York City, LABEL has a showroom and a full tailoring studio in the city's Flatiron district. 

About Body Labs

Founded in 2013 and headquartered in Manhattan, Body Labs collects, digitizes and organizes all of the data and information related to human body shape, pose, and motion. Its mission is to transform the human body into a digital platform upon and around which goods and services can be designed, produced, bought and sold.


Body Labs
Marc Weinstein, Rubenstein Public Relations, (212) 843-9240
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