ASSESS Initiative Publishes Strategic Insight Paper on the Generative Design

Analysis, Simulation, and Systems Engineering Software Strategies

Clarkesville, GA   ASSESS Initiative, a broad reaching multi-industry initiative to facilitate a revolution of enablement that will vastly increase the availability and effectiveness of Engineering Simulation is proud to announce the release of a Strategic Insight Paper related to the ASSESS Generative Design Theme. 

The ASSESS initiative has been organized around a key set of themes associated with expanding the usage and benefit of Engineering Simulation.

Align - Alignment of Commercial, Research and Government Efforts
Business - Business Challenges
Credibility - Engineering Simulation Credibility

DoES - Democratization of Engineering Simulation
Generative - Generative Design
Integration   - Integration of Systems and Detailed Sub-System Simulations

Twin(s) – Engineering Simulation Digital Twin(s)

The ASSESS Initiative is planning on publishing Strategic Insight papers related to each of these themes which will be made available on a “members only” basis.

The Generative Design Theme Strategic Insight Paper is:

Understanding a Generative Design Enabled Design Process Paradigm Shift

The vision for Generative Design is to enable a significant paradigm shift in the current design processes via the creation of computer-generated designs as early as the concept stage by Design Engineers.

In the recommended approach of accounting for function and cost, the geometry is not the design, but the function and performance with known cost characteristics represent the design; the geometry is just an instance to provide the design function and performance.

Using the Generative Design Capability Assessment Model to capture requirements allows the potential user of Generative Design to understand what capabilities are required to support their planned application scenario(s) and to compare those requirements to available capabilities from available Generative Design workflows.

A Suitability Index can be calculated for each Generative Design category of capability by dividing each applicable workflow capability rating by the corresponding application scenario requirements value.

The inclusion of Generative Design in the early phase of design where it delivers the broadest benefit will require organizations to rethink roles, methods and processes which is likely to encroach on existing domains of expertise.

Generative Design represents the next big technology driver in the Engineering Simulation domain with the potential to enable a significant paradigm shift in how products, buildings, and infrastructures are designed via computer -generated algorithms based on proper specification of use cases, design space, performance objectives, and design constraints. 

“The vision of the ASSESS Initiative is to significantly increase the use and benefit of Engineering Simulation.  This Strategic Insight Paper regarding Generative Design Enabled Design Process Paradigm Shift is a major step forward toward the ASSESS Vision,” said Joe Walsh, CEO & Co-Founder, ASSESS Initiative.

The ASSESS Initiative Membership program provides the ability for the ASSESS Initiative to expand its efforts and community benefits. The ASSESS Membership Program is appropriate for all organizations engaged in Analysis, Simulation, and Systems Engineering activities related to Engineered products & processes.  The ASSESS Membership Program is offered in individual or group memberships.  Active ASSESS Initiative Members receive access to Members Only content on the ASSESS website and a discount on the ASSESS Congress Registration Fees.  The ASSESS Initiative Membership has over 100 active members.

About the ASSESS Initiative

ASSESS Initiative LLC was formed in mid-2016 for bringing together the key players to guide and influence the software development and implementation strategies related to model-based analysis, simulation, and systems engineering, with the primary objective of expanding the use and business benefit of Engineering Simulation. ASSESS Initiative LLC is based in Clarkesville, GA, USA.  Please refer to our website and the following brief summary “ What is the ASSESS Initiative and why is it important?” for more information.


Joe Walsh
ASSESS Initiative LLC
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